It's all about the image. It's all about my personal brand.
I don't have a brandable name. There is nothing catchy about my name at all. My new publisher has a catchy name. Scathach Publishing. Can't really be mistaken for anything else.
I'm getting a logo designed. Something cool, a woman with a spear.
This blog will still go, detailing personal things, and some talk of writing, too. But Scathach is where I will build my brand.
You can find it here and here.
Bookmark them, follow them, whatever.